New SEO Rules: Content is KING

Every business is looking for the edge for their marketing efforts to reach their audience.  Google, the biggest search engine out there, is constantly improving and updating their algorithms to determine the search results. If you're not on top of the latest trends for online marketing you could be wasting your time and resources on the wrong methods.  You may even be hurting your results!

Want to gain credibility with Google and the search engines? Content is KING. With that said, it comes down to RELEVANT content.  There are many ways to continue to create new content and attract new customers and followers.  Some resources that Google loves to see you using:

• Social Media
• Google+
• Facebook
• Twitter
• LinkedIn

• YouTube
• Videos trump ALL in todays marketing world.

• Blogs
• Creating relevant articles to educate your potential customers consistently will greatly increase you image as an expert in your field. Don't forget to share these articles on your social media platforms!

• Personal/Business Page
• Do you have a personal page or business page on a website? Host these video and articles on this site and update your followers with all the great things happening. Linking ALL of these outlets together will create a perpetuating flow of content for Google and other search engines to find YOU and your Business. 

Want the best ROI for your online marketing? Leverage these tools and be consistent with creating new content (once a week at a minimum). Paid ads can be great, however, you can spend less and reach a bigger audience by following these guidelines!

Hopefully you enjoyed this article on the new SEO rules of Google and other search engines. If you ever need professional search engine optimization services, feel free to contact us at Sherwinwebsolutions.com